Publikationen

Type of Publication: Article in Collected Edition

The effects of acquisition and transaction value perceptions on retail format usage intentions: An illustration from discount stores

Author(s):
Schmitz, G.
Editor:
Zentes, J.; Morschett, D.; Schramm-Klein, H.
Title of Anthology:
Conference Proceedings of 14th International EAERCD Conference on Research in the Distributive Trades
pages:
1437-1463
Location(s):
Saarbrücken
Publication Date:
2007
Citation:
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